Car Dealers, Your Customers Would Describe You As 'Suspect'

I chatted with Paul J. Daly, host of the Dealers Compressed video series and podcast, who has interviewed industry experts like Adam Robinson, Dale Pollak, and Gary Vaynerchuk. We dive into how customers view dealers, why people really shop on Amazon, and how dealers can earn the business of 99.5% of customers by learning from the most successful brands in the world.

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Your Website May Be Due for Maintenance

May 16, 2018

In today’s digital age, your website is your new showroom. Shoppers spend over 13 hours researching vehicles online. Your website may be your only chance to win a shopper’s business. But is it due for maintenance?

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Forget Zombies, Here’s Your Survival Guide for the “Retailpocalypse”

The automotive industry is undergoing a dramatic transformation. Even longtime automotive executives like Bob Lutz think dealerships are ultimately doomed. And auto retail isn’t alone. Retail as a whole is in the midst of a crisis, with brands like Toys ‘R’ Us, American Apparel, and Claire’s declaring bankruptcy, and others like Sam’s Club, Macy’s, CVS, and J.C. Penney shuttering thousands of stores across the nation.

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Upcoming Webinar: Increasing F&I Profit in the Transparency Economy

Is your dealership transparent? We live in a world where people value, and often expect transparency. Customers go out of their way to find the information they want. Most conduct at least 13 hours of research online before buying a car. If your dealership isn’t providing the information they seek, customers will go somewhere else to find it.

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3 All-Star Tactics to Use When Winning Isn’t Enough

For true competitors, winning just isn’t enough. You want to be in a league all your own. Here are 3 all-star tactics to elevate your game to new heights and leave the competition in the dust.

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Upcoming Webinar: Put Customers in the Driver's Seat by Letting Them "Couch" Their Own Deals

Customers want buying experiences that are easier, faster, and more transparent. 86% of consumers are willing to pay more for a better experience. When it comes to buying a car, 73% will travel farther for a great salesperson, while only 65% will travel farther for the lowest price.

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Recent Posts

The Surprising Fact McDonald's Knows About Car Shoppers That Dealers Don't

The Surprising Fact McDonald's Knows About Car Shoppers That Dealers Don't

September 26, 2018

How can car dealers create a seamless experience in today's click-and-mortar world? Learn from McDonald's. ...

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30-Second Product Update: Impeccable Leases

30-Second Product Update: Impeccable Leases

September 18, 2018

We built a more powerful lease engine to put more control in dealers' hands. Choose ...

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3 Steps to Build a Team of Superheroes

3 Steps to Build a Team of Superheroes

September 11, 2018

Employee turnover costs the average dealership $500,000 every ...

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Why The Dealership Lost $400 on Your New Car

Why The Dealership Lost $400 on Your New Car

July 31, 2018

Picture this: you just spent $35,000 on a new car, and you’re convinced that despite ...

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