The new year is here, and with it come new strategies and tools for success. We asked dealers: What do you hope online checkout will accomplish for your business in 2018? Here's what they said:
Clay Cooley Auto Group was skeptical of selling cars online. As the largest privately owned dealer group in Dallas-Forth Worth, they knew customers wanted a personal touch. Even so, they decided to try Drive Motors online checkout, and within just 52 minutes of launching, they sold their first car online.
In the spirit of Thanksgiving, we want to share a story from our friends at Madera Toyota. They’re thankful for a lot of things, and they’re sharing their gratitude with their community. But there’s one thing that stands above all the rest. What are they most thankful for? Here’s their story:
Contrary to stereotypes, women typically negotiate better deals than men when it comes to car buying. Men paid a surprising 17% more for popular sedans like the Toyota Corolla S and Camry LE, which could be a difference of thousands of dollars more. So, how are they doing it?