How can car dealers create a seamless experience in today's click-and-mortar world? Learn from McDonald's. McDonald's knows customers want more ways to buy. That's why it offers 4 ways to buy a hamburger, including online ordering and delivery with UberEats.
In case you missed my webinar with Wards Auto, here's the full recording. Only 26% of car buyers actually filled out a lead form, so how can you reach the other 74% of car buyers? Price transparency is the most important factor shoppers use when deciding where to buy. Learn how to show customers you offer transparency, and you'll not only sell more cars, you'll also increase PVR by $785.
Is your dealership transparent? We live in a world where people value, and often expect transparency. Customers go out of their way to find the information they want. Most conduct at least 13 hours of research online before buying a car. If your dealership isn’t providing the information they seek, customers will go somewhere else to find it.
In case you missed my webinar with Digital Dealer, you can watch the full recording online. 82% of customers take at least one test-drive, but over 75% want to conduct the entire buying process online. Dealerships that use their showroom just to show can sell more by selling less. Learn how to adapt your showroom strategy to customer preferences and turn shoppers into loyal customers.
Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into the showroom fully prepared to buy. At the same time, 82% take at least one test-drive, but over 75% want to conduct the entire buying process online.
In case you missed Matt Weinberg's webinar with DrivingSales, you can still watch the full recording online. Dealerships that let customers drive the car buying process will earn more customers online, even though competitors are only a click away. Learn specific tactics to create a better customer experience that will turn shoppers into loyal customers.